Throughout the month of February, we like to keep our minds focused on the things we love. Since it is the “month of love,” we figured we’d share 5 things that we love about working at GrayMatter Agency.
If you’re driving the coastal roads of Boston’s South Shore and see a guy on a bike talking to himself, chances are it’s John Springer thinking through a messaging strategy. “From my earliest days working in Philadelphia and New York, I’ve always been able to channel my thinking when I’m out riding.” Two decades later, it’s a strategy that still seems to be working.
Alyssa has been knee deep in account services and project management for the last four years. Whether she’s at home managing the various projects at her fixer upper in Green Harbor (aspiring to be like Joanna Gaines), or executing campaign deliverables for various clients, Alyssa keeps a clear head to keep campaign elements on schedule and on target.
Design comes in many forms. In Kayley's world, it's graphic design by day and a combination of crafting and cake decorating by night. "In the end, design is all about having a vision - whether it be interior design, cake design, or graphic design." Regardless of the format, Kayley keeps the creative juices flowing.
SEEKING SUCCESS: THE POWER OF A MULTI-CHANNEL APPROACHBranding, Design, Digital, New Product
A RECIPE FOR SUCCESS IN EXPANDING A CUSTOMER BASEBranding, Design, Digital
A REVOLUTION IN VISION, A REVELATION IN STYLEBranding, Design, Digital, New Product
TURNING GIANTS IN THE LAB INTO HEROES ON THE STREETBranding, Design, Digital
DISTILLING THE ART OF INNOVATIONBranding, Design, Digital, New Product
A POTENT BRAND FOR A SMALL BATCH BREWERBranding, Design, Digital, New Product
LAUNCHING A COLLEGE SAVINGS PLAN WITH THE POWER OF CHOICEDesign, Digital, New Product
TARGETING UNTAPPED POTENTIAL WITH ENERGY UNLEASHEDBranding, Design, Digital
DELIVERING THE PROMISE OF A COMPELLING BRAND STORYBranding, Design, New Product
CAPTURING THE ESSENCE OF THE THIRD WAVE OF COFFEEBranding, Design, New Product
Like every client, every challenge is unique. So are the solutions we offer. Our capabilities go beyond full-service, they’re about right-service. Delivering an integrated, strategic and innovative approach designed specifically around each client’s individual needs and expectations.
Some Fun Facts
From the Blog
An office that overlooks a marina lends itself to two seasons: one where the boats are in the water and one where they are not. Around October every year, the boats slowly make their way back to land to hibernate for the winter months and it’s a sad time for us at GrayMatter. It means the cold months are upon us and, perhaps most importantly, the end of sailing season.
We’ve all heard the idiom “A picture is worth a thousand words.” Virtually every art director I’ve ever worked with found occasion to use it.
Despite the calendar date reading mid-September, the temperatures last Thursday were reminiscent of high summer. Fortunately, a gentle breeze off of the water offered a respite from the heat as we waited for the sun to set. As the current gently rocked the boats on their slips at the marina, the patio outside our offices began to come to life.